Martyn Coffey, appointed Group CEO in January 2008, joined Baxi UK in April 2005 as Chief Executive for the UK and Ireland. He previously held the position of Chief Executive for Pirelli Cables UK, the largest affiliate in the Pirelli Cables group. Martyn worked for 5 years overseas with Pirelli in the US, Canada and Australia. Prior to this he worked with STC, part of the ITT Group. Martyn graduated in Mathematics in 1984.